Curo’s Customer Diversity Group is an important way for us to listen to residents from ethnic minority backgrounds.
Our latest session took place online on Wednesday 22 February. Customers told Curo’s recruitment and training colleagues about what we’re doing well and how we can improve our customer service. We’ll now use this feedback when we plan our training programmes for customer service colleagues.
Sumira Syed, a Curo resident who was at the session (pictured above), says: “It was fantastic to meet other residents from ethnic minority backgrounds and share our experiences. This group is a great way for us to say, ‘we are here; this is who we are.’
“I’d say to other residents who’d like to come along to a group – give it a go! Just try it out – you don’t even have to speak if you don’t want to. You’ll be guaranteed a warm welcome.”
A safe space
Shipa Begum, Curo’s HR Recruitment Business Partner, says: “It was lovely to see some new and returning residents at the group. It was nice to hear they felt it was a safe space for them to talk about any issues they have and share ideas of what Curo can do to better support our customers.”
Around 5.1% of our customers identify as being from Black, Asian or Minority Ethnic communities. We want to ensure that our services are accessible and designed to meet the needs of all our customers. We’d love customers from these communities to join our Customer Diversity Group to help us do this.
If you’d like to get come along to our next session please get in touch with Michelle at VoiceBox@curo-group.co.uk
Find out about Curo’s other resident engagement groups.